Introduction:

Logo design software can be a lifesaver when you need to quickly create a professional-looking logo for your business. But with so many different options available, it can be hard to know which one is the best for you. That’s why we’ve put together this list of the 10 best logo design software options on the market today.

Designhill

Designhill Logo Maker is the best free online logo maker software that provides you with several tools, such as colour picker, font selection tool, etc. This Logo Maker is a design tool that can help you design your logo and other graphics.

This logo design software is compatible with almost as many operating systems, like Windows, MacOS X, Linux, etc. You can also use this design software to create different logos and graphics. It has a very high success rate and will create your logo for you, no matter what type of logo design you are looking for.

They can create many logos with this tool, from simple to more complex designs. That incorporates colour gradients and text elements into their designs.

Adobe Photoshop

Adobe Photoshop is one of the most popular logo design software options on the market. It offers a wide range of capabilities for both crafting and editing logos. Photoshop is a desktop software that you can buy and download. It’s popular with professional logo designers for its wide range of editing features and ability to create precise graphics.

Adobe Illustrator

Adobe Illustrator is one of the most popular software options for logo design. It offers a wide range of tools and features that allow you to create vector illustrations and graphics. What does that mean for your logo design? Its scalability means that your logo will look great on any size, from a business card to a billboard.

Additionally, the software’s vector format allows you to easily modify your logo design without losing any image quality. If you’re looking for a versatile and powerful software option for your logo design, Adobe Illustrator is an excellent choice.

CorelDraw

CorelDRAW is one of the most popular logo design software options on the market today. It offers a wide variety of features and allows you to create stunning graphics and logos with ease. With its intuitive interface, you’ll be able to create professional-quality logos in no time at all. CorelDRAW is perfect for both beginners and experienced designers alike. If you’re looking for a powerful and versatile logo design software option, CorelDRAW is definitely worth considering.

Inkscape

Inkscape is a vector graphic design software that’s free and open source and gives a good logo design. It can be used to create or edit vector illustrations, logos, icons, and complex graphics. Inkscape is available for Windows, Mac, and Linux, making it a great option for designers with multiple devices.

The software is fairly user-friendly and offers a range of features for advanced design. One of Inkscape’s best features is the ability to create or import SVG files. This makes it a great option for designing logos and illustrations that need to be print-ready.

Logo Maker

If you’re looking for a quality logo design but don’t want to spend a fortune, LogoMaker is a great option. It offers a wide range of templates and tools to help you create a logo that’s perfect for your business or brand.

The software is easy to use, and you can export your logo in a variety of formats so you can use it wherever you need it.

Paint Shop Pro

PaintShop Pro is a great logo design software for creating high-quality logos. It offers a wide variety of features and tools to help you create professional designs. In addition to logos, you can also use PaintShop Pro to create text effects, photo collages and more.

Pixelmator

Pixelmator is a fairly popular image editor that is used by a number of people for logo design. The software is available on the Mac App Store and offers a wide range of features for users. However, it can be a little difficult to use for novice users, so keep that in mind if you decide to go with this option.

Pixelmator is a pixel-based image editor. It has many advanced features and comes with a wide range of tools that are very useful for the editing purpose. The tool is available on Mac OS X, Linux, and Windows operating systems. It has been developed by the Macromedia, Inc., which was acquired by Adobe Systems in 2005.

Pixelmator can be used to create pixel art, textures and illustrations for web design or logo design as an illustration tool. The app allows users to work with layers of colour individually or together as one layer on the screen at once.

Sketch

A lot of logo designers start their design process by sketching out their ideas. It’s a great way to get your thoughts down on paper (or screen) and to explore different directions. If you’re not confident in your drawing skills, don’t worry—there are plenty of great software options that can help you create amazing sketches.

Our top pick for sketching is Sketch, which offers a wide variety of features and tools to help you create pixel-perfect designs. With its vector-based illustrations and simple interface, Sketch is perfect for creating logos, wireframes and other designs.

Vector Studio

If you’re looking for a powerful vector studio, then Adobe Illustrator is a great option. It’s one of the most popular graphic design software packages out there, and with good reason. It offers a wide range of features that can help you create detailed, intricate designs.

Whether you’re a beginner or a pro, Illustrator has something to offer. If you’re just starting out, there are plenty of tutorials and online resources to help you get started.

Conclusion:

A well-designed logo is an important part of any successful business. It can be the difference between customers remembering your company and forgetting it. That’s why it’s important to have the best logo design software options on the market today and an excellent logo maker. With so many different software programs to choose from, it can be hard to know which one is right for you. But don’t worry, Designhill is here to help.

There is more to delivery than just a transfer of possession. There are a number of ways through which a business can fulfill its promises to its customers. It is becoming increasingly imperative to capture and allocate orders, organize, manage, and supervise your product or services. This is because delivery management begins to gain prominence and importance in today’s world.

Significance Of An Effective Delivery Management Process

Businesses must ensure their delivery processes are efficient and smooth in order to maintain an ever-increasing demand for delivery performance. The innovative Delivery Management Software can play a vital role here by providing reliable and efficient delivery to the customers and by ensuring customer satisfaction at the same time

It’s no wonder that delivery management software plays a crucial role in the modern business since prompt and scheduled deliveries are the hallmarks of any successful enterprise. It is the core of every business to make scheduled and instant deliveries. Having a comprehensive delivery management system in place to deal with those situations is an essential requirement for the company to thrive.

Delivery Management Software And Businesses:

As the on-demand delivery culture becomes more prevalent, companies will need to use a variety of strategies to improve their operations. Fast-paced lifestyles require clients to be able to respond to demands faster, smarter, and more efficiently. Investment in an effective and reliable delivery management software system is one of the most effective ways to redesign operations and eliminate redundant processes.

Improved Delivery Management Software enables faster deliveries, enhanced customer satisfaction, and improved operational management. Managing last-mile delivery success is a challenge for any company tracking fleets, employees, and delivery agents. State-of-the-art delivery management software improves the efficiency of delivering products by identifying the optimal delivery route and tracking the deliveries in real-time. When you use delivery management software, your overall delivery process is expedited and your productivity is increased.

Benefits of Delivery Management Software

Same-day delivery, free returns, and zero shipping fees are rapidly becoming a norm for businesses, and savvy brands are adopting modern eCommerce logistics solutions to provide an exceptional customer experience and make deliveries more profitable. Listed below are some benefits eCommerce logistics companies can receive from modern logistics tools.

• Providing end-to-end visibility into the delivery process in real-time
• Productivity enhancements in the delivery process
• Route planning that is highly efficient
• Multi-drop deliveries that are seamless
• Deliveries and curbside pickups that are efficient and contactless
• Increasing the profitability of delivery per order
• Increasing the number of deliveries that are on-time and in-full (OTIF)
• A flexible delivery process and improved customer experience
• Scaling up deliveries during the busiest periods of the business cycle

The growth in e-commerce has brought about an increase in the number of deliveries to homes. It is becoming more and more difficult to deliver final mile delivery in e-commerce logistics and retail logistics since the end consumer may not be available to receive their packages. Even if delivery automation software were to be used, it would still be impossible to predict whether deliveries will be received or not. In some cases, it will not be possible to fulfill the customer’s delivery request. Consequently, eCommerce delivery management software will need to keep up with the solutions that e-commerce companies will find to solve this problem in order to ensure that they are incorporated into their automation software.

Benefits of Delivery Management Software:

Variety Of Delivery Options:

You should make sure that you add a variety of delivery options for your customers to choose from if you don’t already do so. Having said that, next-day delivery has become the norm for most businesses, and any business that does not provide this will suffer from a decline in sales. If you provide as many options as you can, your customers will be happier.

Choose The Right Logistics Company:

Choosing the wrong courier is one of the most costly mistakes you can make with your delivery service. When choosing a courier, don’t just look at the cost. To keep your customers happy, you should use an affordable yet reliable courier service. A business may run its own delivery service. If orders increase, however, a courier is necessary to remove this stress. As a result, you can focus on more significant matters.

Tracking Parcels:

Tracking parcels is recommended when there are many orders, which can create confusion. Businesses can track every parcel they send. The last location of the parcel allows for quick resolution in the event of a problem.

Delivery Price:

Free or discounted delivery options are particularly appreciated by customers. A lot of companies offer free delivery to customers who spend a certain amount. Your business can attract more customers by offering special delivery offers. A customer may decide to shop elsewhere for the same product if this is the case. Reducing delivery prices, however, could increase sales, despite it seeming like you are losing money.

Customer Satisfaction:

E-commerce businesses are highly dependent on customers, so customer satisfaction should be your top priority. Providing delivery services is no different. Customers want to know what to expect right from the start. We do this by offering clear delivery options on our website and acknowledging orders on-screen and via e-mail after they have been placed. They rely on updates and this shows them that a company cares about their delivery. Deliveries can cause customers to plan their schedules around them. In order to ensure customer satisfaction and return business, provide an estimated delivery time.

Scope Of e-Logistics:

By implementing e-logistics, e-commerce undergoes a change that allows them to optimize the delivery of their products and to also generate and improve the customer experience. Depending on the type of product and the geographical area, the online company must use various logistics strategies to meet customer demand. e-Logistics technologies have made it possible to outsource logistics services in unfamiliar areas. Today, AI and delivery software make it possible to manage your own fleet. Information can be managed and controlled in real-time with e-logistics. Visualizing everything that occurs in the supply chain is made easier. The result is that e-commerce can reach more people and offer more services without worrying about being inefficient. e-Logistics technologies can also improve business revenue by analyzing customer behavior and predicting it.

Conclusion:

Nowadays the competition in every business is so high and it’s so difficult to deliver satisfaction to your customers. If you have not optimized your business to the needs of your customers you are destined to fail. eCommerce delivery management software is the tool that can save you from collapsing and facing bad water. So, ensure customer satisfaction and make sure that you are delivering seamlessly.

As there are a lot of software that can perform different tasks of delivery management software. But OnTrack is that one software that is purposely built to cater to your delivery management needs. Not just the delivery management services can be furnished using this software but also you can perform the eCommerce operations. This software can be linked to all third-party software and websites. Just download the application in the mobiles of the delivery riders and link the API of OnTrack with your website. This will get you set for the delivery management operations embedded with the business intelligent dashboard.

Are you looking for Guest post Sites list? If yes then you are at the right place where you can get one of the best guest posting sites list with updated DA (Domain Authority) and spam score.

Digital Marketing Guest Posts – In these list some blogs are related to Digital Marking niche, you can check and submit guest post request to publish your content on following websites/blogs.

SEO Write for us – Now a days guest articles is the best way to get good quality links and some traffic too.  You can check some SEO related guest posts sites below:

Benefits of Guest Blogging in SEO

Guest blogging in SEO, which is also known as guest posting, is a content marketing strategy which involves writing articles for third-party websites. These websites would further do a quality check, accept them and publish on their blogs. A few individuals undertake guest blogging to upload their high-quality content to use those blog posts as a reference for their clients. On the other hand, SEO experts use guest-blogging to get backlinks for their web-pages.

Guest blogging may not involve monetary gains all the time. For example, a user might receive compensation for their guest blogging efforts depending on a particular publication. However, that may not be the case generally.

Some publications will extend non-monetary rewards for the post in the form of a link back to the personal website or social media accounts.

Guest Posting: What makes it essential and Benefits

In a way, guest posting remains essential since it can contribute significantly to a user’s search engine results in a positive manner. Guest posting could assist a user in getting more valuable do follow backlinks for the site. In fact, this remains the only recommended process to gain links from other authority sites related to the niche.

Search engines often provide more authority and recognition to the site that gets backlinks through the guest posting method.

An individual can consider guest posting strategy as part of their SEO plan for following reasons:

• It expands brand awareness through the mode of online posting on various authority sites
• SEO score can be increased in a short span of time
• It helps in giving a push to products and services on the internet
• More value in terms of brand is gained
• A profile as an industry expert or thought leader could be created
• Gain social followers, subscribers while reaching to a wider audience
• Build a synergy through new partnerships thus giving a digital push to a business
• Push referral traffic
• Generate brand awareness

Guest blogging involves a step-by-step process and success could be reaped over time by adhering to a few of the ideas discussed here. This way, an individual can look forward to emerging as a successful guest blogger for various prominent web publications.

Here are some statistics related to guest blogging that prove its relevance in current time:

• 56% of guest bloggers write for multiple sites, while 7% write for a single site.
• 34 percent of guest bloggers are employees of the company, while 8% work as freelancers.
• A majority of guest bloggers (84%) conduct outreach themselves and 87% develop article topic ideas on their own.
• The average blogger writes 1-5 guest posts each month.

Reaping Success in Guest Posting Domain

First and foremost, the most important idea is to get started by writing guest posts for websites. And over time, success is bound to knock at the door. The bottom line is to remain consistent in terms of approach. In addition, a professional approach in terms of communication with the blogger or editor is required to be adopted.

At the initial stage, drafting an email for the third-party blogger for guest posting remains the first step. Try to and remain concise and to the point in this particular email. Try to use the medium of email to connect with third-party bloggers for guest posting. 

It is essential to first introspect a bit about the topic to be chosen for guest blogging.

• Try and understand the niche subject before zeroing in on a particular website for the guest post
• A concise and clear message needs to be despatched while asking for a guest post
• Be patient and await a suitable response from the recipient
• Don’t display any anxiety or remain hyper at this stage
• Gain insight on the commercial aspect beforehand, whether a remuneration would be paid or not

How to Get Success in Guest Posting: Making your Mark through Impactful Guest Posting

The guest post is most likely to get a nod for publishing provided it remains unique and adheres to the requirement of a particular website or as per the conditions put forward by the editor. The topic of your blog post must be one that is likely to have an impact on a larger audience. It is definitely important to think big at this point.

Ideally, the guest post should be anywhere between 750 to up to 2,000 words. Also, try and break the written topic with appropriate subheadings. Remember, quality in terms of language remains essential. Ensure that details with regard to grammar and spellings are well taken care of. A focussed mind about the topic and a long-term goal that is required to be achieved through this writing exercise remains significantly important.

Try and take small steps in terms term of the overall guest blogging process by setting goals that remain attainable and quantifiable.

Whether the aim is to gain more clients for a particular business or improve the overall website on the search engine and referral traffic, this definitely needs to be clear before an individual kickstarts guest blogging.

Once this aspect is clear, and then the rest of the things related to choosing a topic, websites on which to publish the blog, the frequency of the posts, among others, become quite clear. The core idea remains to think long-term.

For someone who is taking a first dip, a few of the measurable goals could be:

• Generate growth in terms of increase in referral traffic or draw more referral visits from guests. It also means gain in terms of more business lead generation from referral traffic through writing the guest post
• Drive numbers in terms of clients by penning the guest post on a consistent basis
• Be counted among the top webpage on the SEO
• Receive high-quality backlinks through the content created from the guest posts

Essentially, try and aim to set the goals related to referral visits, SEO traffic, and backlinks. For any business, clients and leads remain quite important, no doubt, guest blogging can have tremendous impact in this regard.

In addition, keyword research has an important role in terms of the overall content creation process.

So, take into account the topics that will impact the long-term business goals. Quite often, guest bloggers are not able to make an impact as they remain focused on the publications instead of the content. While the write-up may get published but the goal related to business may be missed.

Guest Blogging: Taking things to the next level

As stated earlier, consistency in terms of posting guest blogs remains the key. However, it will be realized that after athe few initial posts, writing would involve putting in a lot of time in terms of ideating, followed by drafting and creating a quality content.

The core idea is to generate high-quality, shareable, long-form guest blog posts. There is a need to create linkable content that goes viral. Statistics, infographics and suitable images add value to a guest post and tend to generate passive backlinks.

In addition, a guest blogger needs to take into account formatting rules, sharing options, and link strategies to maximize the effectiveness per post.

Further, add links strategically. Typically, when penning a draft, add 1-2 links to the website within the content.

If possible, try to and add links to influencers to the guest post. Another benefit of guest blogging on high domain authority (DA) sites is that users can leverage this DA to provide value to influencers.

This helps in establishing credibility as well as establishes the guest blogger as an authority on a particular topic.

Ending Note

The point is, it isn’t about having the best blog, having the most creative content, or having the most articles out there anymore. Today, keeping your blog relevant means staying on top of the blogging statistics, maintaining an aggressive content marketing campaign, and having a strong link-building strategy in place.

All in all, it is important to make that first start, somewhere.

List of 250+ Guest posting sites for 2022 (With DA & Spam Score).

Some interesting Search Terms to Find Out High Quality Guest Post websites/blogs for your desired niche

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Many marketers believe that SEO and content marketing are completely separate tactics; yet, SEO and content marketing are inextricably linked and complement one another.You must commit to the grind of continuously developing optimized content if you want organic search visibility, rankings, and traffic.

You won’t be able to reap the full benefits of Search Engine Optimization unless you have high-quality content – relevant and useful information on your website encourages users to remain longer, which can improve your search ranks.

1. Helps You Acquire High-Quality Links

Quality has a keen sense of what is good. Authoritative sites and individuals will be more likely to connect to your content if it is actually good, valuable, and relevant. Thus,

• A website with intriguing content draws more visitors and gets their attention.
• Creating high-quality content based on extensive keyword research might help your content rank higher for specific keyword phrases.
• You optimize your content to rank for the most valuable terms by investigating what terms users use when searching for your products, services, or blog topics.

Your content establishes the first impression of your company. Your services should be presented in a way that makes them appear valuable. Make it more accurate and provide the visitor with useful information. If you include unnecessary details in your writing, the quality of your content will suffer. Just like an expert essay writer pays attention to not let the reader’s interest vanish by adding useful information. It enhances the quality and significance of the content.

2. Enhances Generation of Backlinks

The reader should benefit from your content. If you want your article to be published on multiple websites, it needs to be purposeful. It should not only serve as a source of relevant information but also as a representation of your brand’s quality. One of the finest SEO techniques is obtaining high-quality backlinks from high-authority websites. High-quality backlinks imply trustworthiness to Google. The more high-quality backlinks you have, the higher your Google ranking will be.

– Support from Various Sources

Some websites allow you to publish your content free of cost and make your brand visible to their audience. It brings excellent support from various channels, and you get new ideas for promotion.

– Effective Promotion of Your Brand

When your brand is promoted through other websites and social media channels, it paves the way for tremendous growth and visibility. You get more search engine results that keep you motivated to improve your performance.

– Brings More Valuable Insights

When a diverse range of people from different age groups and regions visit your website, you can analyze insights in detail. It helps you bring custom offers, keeping in mind the service or product that is getting more engagements or views.

3. Provides a Great User Experience

If your crucial content is formatted correctly such that it’s divided down into little sections, it will be helpful for the reader. Readers on the internet have extremely short attention spans. And they’re not going to remain around if your content consists of only one massive paragraph. Here is how you enhance the user experience:

– How to Enhance the User Experience with the Help of Content?

Check out the useful tips for enabling a good user experience.

– Use Subheadings to Categorize Your Content

The readability score improves when you use subheadings in your material. Many readers do not have time to read each line and prefer a summary of the essential topics. The reader will not find your paragraph worth reading if it is filled with repetitive words or imprecise information.

– Bring Clarity and Accuracy by Using Easy-To-Understand Language

The language you use should be easy and precise. Avoid long phrases and irrelevant data. It makes the reader bored and non-interested. Instead, include some stats and factual data to provide evidential support.

– Do Not Include Vague/Unnecessary Ideas

If your content is full of assumptions or unclear ideas, it will not be of any use. Make it a valuable piece for reading but writing precisely what needs to be written. If the visitor reads it in a hurry, he should have access to the highlighted main points for better understanding.

– Maintaina Consistent Tone of Voice in Your Writing

Your writing tone is equally important as any other parameter needed to make the content valuable. Maintain a flow and connect ideas in a sequence. Use an active voice and comprehensively present your point of view.

4. Increases the Traffic and Shareability

Good quality content increases the traffic coming to your blog/website. Use appealing visuals and infographics to keep the user engaged. These pictorial representations help save a lot of time and bring the most accurate data to attention.

– Quality Content Increases the Shareability of the Data

When your content is of good quality, many people find it helpful to relate and share. Google is very smart at analyzing your content and penalizes your website if it does not meet the standards.

– Quality of Content Affects Website Ranking

The low quality of content increases the bounce rate, thus affecting your brand’s reputation and ranking. If your website is stuffed with lots of content that does not add value to the reader, Google will not consider it, and your effort may get wasted.

– Enhances the Views on Your Website

The more people share, the more views your website gets and helps your business grow. When you keep the target audience in mind, it enables you to set the goals with accuracy. In addition, you can modify your service as per the changing demands and preferences of the customers.

– Quantity Invites More Visitors

If you post articles consistently daily, it keeps your audience engaged and active. Your website may get low in ranking if you do not keep it updated. Retain customers’ loyalty by introducing exciting offers and an abundance of information to describe what distinguishes your brand from other brands.

5. Improves Readability for Greater Reach

When you conduct an SEO analysis of your content, it will point you in the direction of making it more readable and digestible. Your content will be useless if it looks to the reader to be overly complicated. These tactics will help you make your text more readable:

• Use brief phrases and words.
• Avoid using long sentences.
• Use user-friendly fonts and avoid using too many modifiers like adverbs or adjectives unless absolutely necessary.
• Pay closer attention to grammar and spelling.

You must understand the power of a piece of literature that connects with you or makes you feel relatable. If the content is presented in an appealing manner, the reader will feel more connected. Customers are more likely to purchase your service if you express it in terms of their needs. It creates a trusting and mutually beneficial relationship. When your company effectively meets the needs of its clients, it becomes popular.

Conclusion

Website content needs to be of great quality for generating more traffic and facilitating the growth of your business. When you keep all the aforementioned points in mind, it helps you rank your website better and cater to the needs of customers through useful content.

If you have ever used WordPress for a long time, you are probably very comfortable with running your site. WordPress is perhaps the most widely using freely available software platform on the Internet. The use of WordPress as a blogging platformis now a trend for thousands of websites. Moreover, it also includes web content such as forums, image collections, message boards, online business, e-commerce, and much more.

Fortunately, there is no need to hurry. There are many ways you can take to ease your way into the mainstream WordPress sites. That leads to starting honing the capabilities you will need. In this article, we will explore how to be a “WordPress Expert” through some procedures to help you. However, there are ways to get a thorough understanding of WordPress.

An expert is someone healthy in the WordPress application. That can design a high WordPress site, is up to date on promotions and information about the platform, and is actively involved in the community. Numerous agencies are providing WordPress Development Services to help businesses reach their target audience digitally. It is wise to consult such an agency and find a better solution.

Role Of a WordPress Developer

There are two forms of a site; front end and back end. WordPress is usually responsible for both. The role of a developer includes developing custom plugins and themes for WordPress. He can also create a sitemap. They move from an existing site to WordPress.com or redesign it to improve SEO and conversion rate. The developers usually perform any of the following:

• Make the WordPress platform more accessible.
• Develop and customize plugins and themes.
• Work with clients to help design and develop their WordPress sites.

To effectively implement these things, a competent developer must also be an expert in WordPress. Meaning they must be well versed in all aspects of the technology and the many programming languages ​​needed to run it.

How To be an expert in WordPress?

What you need to learn is the first consideration for becoming a WordPress expert. Next, choose a field or major that matches your ambitions and level of experience. Moreover, you need to follow the best practices to break into the profession.

Know your current experience

Even if you know how to use WordPress well, you certainly realize that you have huge gaps in your knowledge. Consider the WordPress job that you are currently paying others to handle as a quick approach to gauge your current understanding against where you need to be.

Do you outsource tasks like design, programming, SEO, maintenance, and speed optimization? Learning how to do these activities on your own will enable you to become a more self-sufficient user. Alternatively, since it’s hard to tell what you don’t know, you can search online WordPress courses to see if there are any classes on unfamiliar topics.

Learn about Plugins for WordPress

Currently, the WordPress directory contains more than 2.5 million plugins. Being one of the most popular and widely used WordPress function, these plugins are quite handy for businesses. Plugins of WordPress allow modifying the structure or appearance without changing the underlying code. Users with little or no prior programming experience can also add a large number of other jobs to their blogs.

PHP hooks are used frequently when developing a plugin. It is the way an application can automatically implement a function or class. Hooks are classified into two types: motion hooks and filter hooks. To create an effective plugin, you will need to understand both.

While many popular plugins, such as Woo Commerce, or Google Analytics Dashboard, are built using Yoast SEO, complex programming, and hooks, there are quite a few really useful simple Plugins for WordPress such as search, sort, and simple Google Fonts.

Learn how to use the style theme and other WordPress options

Anyone can install WordPress and create a website with templates, themes, demos, and other pre-configured parts. On the other hand, WordPress professionals can take websites to the next level with advanced customization.

Custom WordPress website can be developed with many approaches, including the use of custom code or plugins. However, it is critical, to begin with getting a thorough knowledge of the fundamental WordPress customization options. So for becoming an expert in the future, there is a need to learn all the basic functions and terms of WordPress.

Although the custom builder settings with each theme change, you should be able to quickly adjust the parameters of the theme you use to develop a unique site that fits the needs of your end-users.

Get knowledge of databases

It is safe to say that WordPress functions as a content management system (CMS) which is backed by a strong database. The pages are adaptively transcribed into HTML and have content retrieved from a database. The knowledge of information storage about posts and custom posts is important to troubleshoot any issues faced.

Themes and plugins save information from the database to their distinct suffixes, and it is useful to know this also for debugging purposes. One of the many advantages of this design is the ability to create extensions in the database for use with regular posts or custom post types.

WordPress Foundation

WordPress programming for the kernel (its default assets that make up the back-end functionality of the platform) entails a variety of functions. Among them are troubleshooting, responding to user inquiry tickets, optimizing translations, and sending improvement proposals to the WordPress pipeline.

Even though it is mostly a voluntary effort (because WP is so extensive), basic development is an excellent approach to obtaining information that can be used in other areas. If you are new to programming or don’t know enough about the core WordPress languages, this is a great opportunity to learn. The Primary Contributors Directory is a great place to learn more.

Create an artistic resume

When going for a technical WordPress development role, you need a technical resume which is considered the most important. If you work as a freelancer, a tech resume can be adapted to provide background information on a site like up work or to have a web page about your website.

Professional field experience, strong technical areas, major projects in career and education are considered integral parts of a technical resume. It’s okay if you have few or no materials to include in your work experience because you are just getting starting. You also have to provide clear examples showcasing skills acquired during personal projects and your talents.

Conclusion

Becoming a WordPress expert requires a lot of effort and time spent reading blogs and instructions and a lot of experimentation. So, a new individual needs to learn all basics of WordPress in the initial approach and then expand their knowledge.

We live in an age of individualism. Everybody wants the freedom to express themselves, and celebrate their uniqueness.

The philosophy of individualism has also made its way to eCommerce. Customers appreciate brands that support their creativity. They want products that match their unique personality.

Therefore, it is important for brands to let go of the cult ideology and encourage individuality. Various brands do a great job at it.

For instance, Ikea is not just a furniture store. It sells the idea of how customers can use their imagination and create a space they love.

MAC Cosmetics carried out a user-generated campaign to celebrate your style, heart, and soul. The brand received submissions from 70,000 customers.

If you are either an eCommerce or a printing business, product customization can help you cater to the unique needs of each customer.

Continue reading this post to know more about leveraging customization and the benefits of it.

Few Words About Product Customization

Product customization is the latest trend in the eCommerce industry, and it is likely to remain in vogue in the future.

Statistics support this claim. Do you know 80% of customers are more likely to purchase a product or service from a brand who provides personalized experiences?

Customers believe that brands should provide tailored experiences, and they get frustrated if they do not do so.

It is all about delivering customized goods as per your customers’ specific requirements. Earlier, customers would get in touch with a store owner via email or phone call to make certain customizations.

However, Web to Print Technology has helped streamline this extensive process by putting the power to design in the hands of a customer.

Once you integrate the Web to Print Tool to your eCommerce platform, you can enable shoppers to use it to customize your offerings.

The tool equips you with all the features and functionalities you need to make sure the customization process is clutter-free, quick, and successful.

Benefits of Leveraging Customization in Your eCommerce Business

Explore all the advantages your business enjoys by leveraging product customization.

Easy Way to Make Your Store Stand Out

The eCommerce industry is speedily growing. We have seen hundreds of businesses making a shift online in the pandemic. And with that comes more competition.

If you are wondering how you can overcome this challenge, then customization is your answer. With customization as your unique selling point, you can make your store different from the rest.

On one hand, there’s a competitor who sells off-the-shelf products, and on the other hand, there’s your store thatgives shoppers the freedom to add a personal touch to their products; there’s hardly a doubt who shoppers will choose!

Meet the Unique Needs of Each Customer

Despite putting extensive efforts into creating the best designs for your products, chances are a customer might not like any of them.

Shoppers expect brands to provide items that exactly match their expectations. What to do in such a situation?

If you have a customization tool, it can save you from such situations. Using the tool, customers can buy something that exactly matches their imagination.

They can either choose from preloaded design templates or create something from scratch. This way, with a single tool, you can offer unique products to every customer that comes to your store.

Enhance Customer Engagement

Attracting customers to your website is not a massive challenge. With the right marketing strategy, you can get thousands of visitors to your store.

But your ultimate goal is to ensure they stay on your website and make a purchase. Product customization will help you attract more customers and boost customer engagement.

While customizing products, they will spend more time on your website. They will try different features of the customization tool and ultimately create a dynamic and unique product that they would surely want to purchase.

Cash in More Conversions

Continuing the above point, the more shoppers engage with your website, the higher are the chances of conversion.

Customization creates a sense of psychological ownership and attachment, leading to an eventual purchase. Shoppers think that I have built it, and therefore I will own it.

Additionally, customers are also willing to pay more for a product that is tailored to their needs. A study by Deloitte suggests that one out of five customers are okay paying more for an exclusive product.

Customization also reduces the chances of product return. Since customers design a product themselves, they know exactly what it will look like in real-life.

Create a Loyal Customer Base

Customers may forget about a product they once bought from your store, but they will never forget how you made them feel.

An excellent shopping experience is key to ensuring that a customer is satisfied and likely to come back.

When you offer customization, you encourage them to show their individuality. They feel as if you value their opinions and strive to offer products tailored to them.

This helps in improving customer satisfaction and helps you establish a lasting relationship with your customers.

Time and again, they will come back to your store because of the amazing experience you have provided. Also, they will recommend your brand to their friends and family.

How You Can Enable Customization on Your Store

To implement product customization, you need to integrate a Web to print Tool with your eCommerce platform. For example, if your store is on Magento, you need a Web to Print Magento Tool.

Once you install it and make all the configurations, your customers can use it from the front end. There are certain things to keep in mind when choosing the tool.

One is to look for a tool that allows you to enable or disable features as per your business and industry needs. If you want, you can just get started with basic features that you want. And as your business grows, you can enable other features.

A tool with a great UI/UX is important in delivering a seamless experience to your customers. Ensure that the tool is user-friendly and clutter-free.

Concluding Remarks

With eCommerce expanding, and increased competition, this is the right time to leverage customization in your eCommerce business.

We hope this post has thrown enough light on some of the major advantages of customization. By choosing the right Web to Print Tool, you can, in no time, start selling customizable products.

That is the first step in delivering a great buying experience, building a loyal customer base, and finally turning an ordinary estore into a unique and memorable brand.

Social media ruins the internet with 2.6 billion active users in recent years. Among various social media channels, Facebook remains a benchmark for marketers to land their business on success. Do you know how large the Facebook usage is? There are about 2.8 billion monthly active users, which becomes a challenge to win the competitions.

To stand out of the crowd, start investing in Facebook ads, and grow your followers with a strong online presence. Since Facebook is the world’s largest network, advertising strategy becomes essential to connect with your target audiences. Due to the recent changes in the Facebook algorithm, most businesses prefer to invest in paid campaigns to increase their reach.

What Makes Businesses Go For Facebook Ads?

Over 97% of marketers run paid ads to show a presence to target audiences. Without running ads, you cannot be sure that all our audiences are active. So, running Facebook ads target your active audiences and increase the organic reach.

To succeed on Facebook with the best results, you have to know about Facebook ad types and targeting options for achieving great success.

Are Facebook Ads Worth? Definitely yes! A report in 2018 revealed that the organic post on Facebook reaches only 6.4% of your fans due to algorithm changes. As it makes it difficult to gain organic reach among the huge competitors, Facebook ads stepped in to gain potential clients.

And now, you are into the complete guide to know the tricks for running a successful ad campaign.

1. Define Your Target Audiences

Before you get into Facebook ad creation, it is essential to know your target audiences first. One of the great Facebook ad pros is pinpointing people who are likely to use your brand or product. Facebook gives you the control to fix your ad visibility with three audience selection tools for potential targeting.

• Core Audiences: People use it to attract new customers. The core audience option allows you to reach potential audiences where you can define based on their location, demographics, interest, behavior, and connections.
• Custom Audiences: By selecting the custom audiences, you can engage with people who already show interest in your business. Use this to make your connections much stronger with users who visit your site or show interest in your brand. The custom audiences are likely to convert as your customer.
• Lookalike Audiences: It allows you to reach people similar to your customers or potential audiences. While selecting lookalike audiences, Facebook will show your ad to the audiences who have similar interests of your existing users.

2. Select The Right Facebook Ad Type

Facebook provides different ad types to gather the most effective audiences for your business. Get a clear idea of the uses of different ad types.

• Image Ads
• Video Ads
• Poll Ads
• Carousel Ads
• Dynamic Ads

Image Ads:

Image ads remain a great pathway to show your business or products to potential audiences. One can easily create a well-performing image ad, but all you need is a good-quality image with catchy captions.

The character count of the image ad is:

• Headline: 25
• Link description: 30
• Body text: 125

Video Ads:

Use the video ad to show your product in action, i.e., a demo video. You can either run ads on newsfeed or stories that help audiences to understand your product.

The character count of video ads are:

• Headline: 25
• Link description: 30
• Body text: 125

Poll Ads:

The poll ads are the newest addition to Facebook advertising. Increase your brand awareness by creating a poll ad to engage huge audiences. It works great because it engages you and your audiences.

Carousel Ads:

Carousel ads are the same as image ads but display multiple images of your product in a single ad like a slideshow. You may add up to ten images.

The character count of carousel ads are:

• Headline: 25
• Link description: 20
• Body text: 125

Dynamic Ads:

Dynamic ads automatically show your product or business in front of audiences interested in your product. To use dynamic ads, your Facebook page needs a Business Manager account and install the Facebook pixel. Once done, set a campaign by uploading your business catalog. After that, the automation of Facebook begins.

3. Make Use Of Automatic Placements

If you are new to Facebook advertising and have no idea how to target your audiences, we strongly recommend selecting Automatic Placements. After selecting the option, your ad will run across the place that leads to your business success.

Use automatic ad placement to increase the conversion rate because Facebook detects the succeeding place to show your ad. Thus, making an attractive ad suitable for your business takes audiences to the purchase page and helps to increase your revenue. So, just think of running Facebook ads as an investment, and gain the audience’s attention with an increase in the conversion rate.

4. Choose The Right Objective

Selecting the goal of creating a Facebook ad is important to gain success. To create an objective, log in to the Facebook ads manager and select Create option, to begin with, a new ad campaign. Here are some of the business goals to accomplish success:

• Brand Awareness: Create a brand introduction to new audiences.
• Reach: Make your brand reach thousands of people.
• Traffic: Drive Facebook audiences to the landing page with perfect link-building tactics and increase your conversion rate.
• Engagement: Create interesting posts to increase audience engagement and reach people with higher interaction.
• Video views: Increase views for your Facebook video.
• Lead Generation: Get the information of audiences who are likely to buy your product to increase conversion.
• Messages: Encourage people to use Messenger to contact you.

The goals may vary according to your business. So, understand your business needs clearly before choosing your ad objective on Facebook.

5. Set Your Ad Budget

After setting the name for your Facebook ad campaign, you need to decide your budget spent on your ad. You can either choose the daily budget or the lifetime budget with the start and end date. Also, if you want to schedule your ad in the future, Facebook advertising provides the option.

Remember, while running Facebook paid ads, it is efficient to schedule your ad and spend your budget between the scheduling. If done so, your ad will appear to your target audiences when they are active. The scheduling is possible only if you choose the lifetime budget.

6. Test And Track Your Facebook Campaigns

Whatever campaign you run on Facebook, it is essential to navigating your Facebook platform. And yes, Facebook has testing and tracking metrics to measure your ad performance. If you are new to Facebook advertising, it is better to run test campaigns with a smaller budget and analyze the ad performance before blowing into large budgets.

Coming to the budgets, Facebook does not have any restrictions in setting up a budget for your ad. But it can drain your dollars if the restrictions you set are not clear. From a report in 2018, it is found that brands setting up a budget gains higher conversion.

7. Create A Strong PPC Strategy

In Facebook ads, one gets paid every time, when someone clicks on the ad. More clicks for your ad provides the chance of increasing your ad visibility to different audiences, and therefore, boosts your revenue from potential users through the particular ad. The Facebook advertising strategy takes this idea and makes large people click on the ad.

The best advertising strategy on Facebook is to run more than one PPC campaign to compensate for the performance of other ads if one ad fails to reach your audience. A great example of a powerful PPC campaign is A/B testing. It is nothing but running two different ads and using a split test to compare the best ad.

8. Use Geo-Targeting

In recent years, as technology grows, there are a lot of techniques that help marketers to reach a lot of audiences. One of the greatest strategies helpful for businesses to find more people is Geo-targeting. When you use a Geo-targeting feature, your ad shows to the prospects based on the location and engages your potential customers.

Geo-targeting has another option to choose the radius of audience presence that you want to target. Refine the specification of your audience by providing their age and gender. So, the specific people in the targeted area will see your Facebook ad.

Wrapping Up:

Nailing your Facebook advertising strategy remains a great task. Small testing and research in your Facebook account make it possible to attain success. Think running a Facebook ad is an investment for your business and increases your revenue rapidly. Use the above strategy to run a successful ad and reach wider audiences.

Facebook ads always remain the gateway to take your business to another level with higher engagement. Finally, make a benchmark in your business by sticking with the right advertising strategy on Facebook and seeing the success of your brand.

Software development services companies assist many businesses to grow through mobile and web applications. These companies make all sizes of apps from small businesses to large enterprises. They provide users with all kinds of software according to their needs and requirements. This software includes custom software or package software.

Moreover, software development services companies help enterprises in staying ahead of the competition by providing them with fresh and innovative software solutions. They help businesses solve problems that otherwise seem daunting to deal with. However, it all depends on what company a business is choosing to solve their software related problems. Since, one wrong decision can make or break a business’s reputation forever.

I have seen many companies over the internet that provide the best software development services. But in this article, I have chosen the most important ones. So, let’s begin with the first one.

Best Software Development Services Companies

1. ScienceSoft

In 1989, this company was established in Texas. It was started as an Artificial Intelligence-based company. In 2002, it became one of the top software consulting companies in the world. It has more than 700 employees and about 60 clients from different countries. It has a variety of developers from all over the world. ScienceSoft provides its clients with the following services:

• Healthcare
• Finance
• Retail
• Telecommunication
• Education
• Transportation
• Logistics Industries
• Banking

ScienceSoft assists giant and mid-size companies to develop their software projects. It is also known as the best company in AI, ML, Internet of Things (IoT), computer vision, Augmented Reality, and Virtual Reality.

It has made some great projects such as Viber and messaging apps such as VoIP. This app has over 900 million users in the world. They provide different pricing models such as fixed price, subscription model, and Time and Material Model.

2. Intellectsoft

The company was founded in 2007 and specializes in custom software engineering. It has more than 350 employees and different offices in the world. The company provides the following services:

• UI/UX designing
• DevOps
• Mobile application development
• Dedicated Teams
• Consulting Services

It comes on the number 2 because it has a wide range of developers having expertise in their domain and exceptional experiences. It has some special clients from its exceptional quality of service:

• Universal Studios
• Guinness
• Eurostar
• Harley Davidson
• Land Rover

The company has made long-term partnerships with its clients. It covers the full lifecycle of applications such as design, integration, development, and management. It has a roadmap that offers top-level engineers of the company.

Intellectsoft also offers Quality Assurance (QA) services that have tested hundreds of high-quality ERP systems.

3. Oxagile

It is founded in 2005 and is based on the following domains:

• Artificial intelligence (AI)
• Business Intelligence
• Custom Software development
• Web development
• Consulting Services

It has over 540 clients in more than 30 countries. It has been working for the media and entertainment, healthcare, finance, e-learning, and banking sectors. Usually, it controls big data management more than business requirements. That’s why it comes on number 3 in this list.

Oxagile uses agile methodology to fulfill its clients’ needs and requirements. It also uses engagement models to complete the user needs. It follows a clear roadmap that controls all the project budgets and handles all the fixed bids. Another efficient model is the time and material model that is used by Oxagile. The companies just pay for the resources used in the project.

4. DockYard

DockYard is a digital product organization founded in 2010. It offers:

•  Custom software development
•   Mobile app development
•   Web application development

It is a purely remote company that hires employees from all over the world in the USA and gathers an ocean of expertise. It comes fourth because it is a remote organization and a bit young rather than other tech industries. Its specialties are:

•  Design
• Engineering
• Quality Assurance
•  Project Management
• Training and Support

It serves many industries such as

•  Information technology
• Finance
• Retail
•  Healthcare
•  Manufacturing
• Entertainment

Its best client comprises Netflix, Apple, Fidelity, Constant, and Harvard University.

 5. OpenXcell

OpenXcell is an open-source company that purely focuses on Drupal and WordPress. It has over 400 employees and 500 potential clients. It has a 4.8 rating and 21 reviews on Clutch.co. It falls in the 5^th number because it has transparent prices.

It has a specialty in the following domains:

•  Mobile app development
• UI/UX designing
• Full stack development
• Quality Assurance
•  Maintenance and Support

The DevOps team also assists in a team collaboration that results in fast delivery of the product in a limited time and budget. It has clear pricing on its website and also offers 45 minutes of free consulting services to its employees. It also signs a Non-Disclosure Agreement (NDA) with its potential clients.

6. SumatoSoft

SumatoSoft is based on custom software and offers deliverable projects to SMB’s. It was founded in 2012. The company has its specialty in:

• Internet of Things (IoT)
• Web development
• Mobile app development
• Marketing
• Education
• Information Technology
• eCommerce
• Logistics

It is a relatively small company having 50 members in 27 countries. But it has completed all its projects with 98% client satisfaction. It has not listed its pricing on its website. The company offers free consultation and signs NDA for the projects.

7. InvoZone

InvoZone provides web design and development services to various businesses and enterprises. It was founded in 2014. It provides services in the following niche:

•  Web Design and Development
• Mobile App Development Services
• Enterprise App Development
• Software Quality Assurance
• Dev Ops
• Data Scraping
• Big Data
• IoT Development
• Software Project Management
• Technical Support Services
• UI/UX Design

This company offers its services in various industries including:

• E-commerce
• Food and Grocery
• Education
• On Demand Services
• Healthcare
• Fintech
• Travel and Tourism

This company has managed to successfully complete more than 400 projects up until now. Their customer satisfaction rate is a solid 97 percent. Their team comprises more than 500 developers and engineers.

InvoZone sets itself apart from other companies due to various reasons. Some of those characteristics include:

• Cybersecurity
• Expert Development Team
• Seamless Communication
• Standardized and Collaborative Workflow
• 100% Project Success Rate
• Customized Solutions
• Client Centric Approaches
• Cost and Time Efficient Solutions
• Strategic Partners

It uses quality tools to ensure providing quality solutions to its clients. For instance:

• Amazon AWS
• Elixir
• Erlang
• Phoenix-Framework
• NodeJS
• React
• Redux
• Angular
• VueJS
• ExpressJS
• Meteor
• Python
• Django
• PHP
• Laravel

Conclusion

There are hundreds of giant tech industries in the world but why are some of them the most prominent? All you have to do is just look at the client satisfaction rate. Client satisfaction is the most prominent factor in the business. If you are delivering 100% quality products within a limited time, you will be one of the top companies in the world in no time. In this blog, ScienceSoft is one of the best software development services companies because it satisfies its clients. Its reviews on Clutch.co are very amazing from the client.

The world today is heavily dependent on the internet for the smallest amount of work. The internet has a vast amount of information from your home address to your credit card details. Since so much data is available online, cybersecurity becomes prominent.

As almost everything and every business has gone online in recent years, cyber security will remain a major challenge in 2022 and the upcoming years. The top emerging cybersecurity challenges discussed in detail here must be understood and adhered to by businesses and individuals to keep their data security-sensitive.

1. Ransomware Attacks

The digital world is being plagued by ransomware right now. The number of ransomware attacks in 2021 was unprecedented, and it is expected to continue into 2022.

A ransomware program locks you out of your computer or encrypts your files, after which it demands a ransom in order to decrypt your files again, and give you access to them.

Businesses that rely on data access to run their daily operations are hurt greatly by this breach. This emphatically illustrates the importance that companies should place on their data security strategies.

Additionally, after the pandemic, more and more attacks have been reported since every information has been distributed electronically.

It’s not surprising that ransomware attacks have been increasing between 2020 and 2021, as more people are working from home.

A mid-year report states that the number of cyberattacks increased by 93% in 2021 compared to 2020, making it the worst year of all time in history for ransomware attacks. Altogether, 304.7 million attempts to download ransomware were reported between January and June.

2. IoT (Internet of Things)

Almost every time we are surrounded by digital devices such as smartphones, laptops, computers, smart lights, watches and many more. The internet of things carries enormous data that transmits daily online. Now, when everything is stored online, it creates a loophole for hackers to access the data.

From the smart lights in your room to your smart television to microwave almost everything is connected online and has enormous data that can be used for malicious purposes.

According to a Statista report, the number of Internet of things devices connected will cross 15.9 billion worldwide by 2030. This has widened the scope for cybersecurity challenges faced by businesses and individuals.

The Denial of Service or DOS attack is the most common cybersecurity challenge faced by online users. Hackers hack the web server and deny access to user information.

3. Cloud Attacks

Cloud computing has taken the world by storm, it has revolutionized the whole concept of data storage. It has reduced the cost of maintaining physical servers, hardware, and purchasing accounting software and has leveraged the efficiency of the business operations.

Now, businesses from all over whether small or large use cloud computing, hence much sensitive information is stored on the virtual servers. It has given hackers the chance to access the data and steal it for their benefit.

Authentication, encryption, and incorrect cloud configuration are the primary reasons for compromised cybersecurity. The cloud needs to be secure and protected, so sensitive information can remain intact.

4. Phishing Attacks

The information technology industry is facing a growing number of phishing threats, with a large number of people opening and responding to phishing emails.

Despite the ubiquity of phishing emails and malicious URLs on the internet, phishing emails and malicious URLs are becoming more relevant, personalized, and geo-targeted. The use of these tactics is forcing fraudsters to deploy increasingly complicated methods to produce effective corporate email compromise (BEC) campaigns.

Comprehensive security awareness programs are being implemented and funded by organizations. Furthermore, businesses are using simulators that provide a vision and forecast of evolving phishing trends and cyberattack techniques.

5. Cryptocurrency and Blockchain

Hackers are most interested in digital currency or wallets. Data security has been made more challenging by the rise of this new technology, transforming the world of physical currency.

Digital wallets are highly vulnerable to many blockchain-based attacks, such as DDOS,  Eclipse, Poly, and Sybil. In order to improve the cloud security of blockchain technology, effective measures must be taken.

It was reported by BBC in December 2021 that hackers destroyed the BitMart exchange’s data and the investments could not be recovered.

The FinCEN report shows that ransomware attacks were launched using 177 different digital wallet addresses for convertible currencies. Because of this, market regulators have a difficult time protecting investors’ data.

Accordingly, many cryptocurrency and blockchain attacks will be possible in the coming years at a rapid rate.

6. Cyberattacks involving mobile devices

In e-commerce and other platforms, the majority of the software is accessible through mobile platforms. Attackers are taking advantage of mobile devices to target mobile users. Due to the fact that mobile users utilize their devices for business and personal communication, retail, medical, wallet, shopping, and hotel reservations, they are considered easy targets for cybercriminals.

Cybercriminals commonly use mobile devices as attack vectors. Approximately 70% of mobile transactions are fraudulent.

7. Cyber-Attacks on Financial Services

Organizations in the financial industry continue to migrate to the cloud while adhering to the rules. Social media and other lines of communication may also be exposed to phishing attempts.

Cyberattacks are more common in financial organizations, costing each company an average of $18.3 million annually due to phishing attacks and data breaches.

8. Green 5G Network is being Built by Governments

As part of the digital revolution, devices are increasingly connected in order to share data and conduct self-control (IoT) tasks. In order to successfully implement the Internet of Things (IoT), devices need to be connected to a high-performance network, such as 5G.

As a result of a smart city’s reliance on telecommunications, where everything is connected, a number of governments have declared 5G networks national infrastructure. There is growing concern over their security. To summarize, addressing security concerns early in the design process is paramount to a secure 5G network.

9. Disruption in Supply Chain

Cybersecurity trends are still largely unknown, and many industries are still grappling with how to protect their networks amid the pandemic’s chaos and uncertainty. Nevertheless, existing trends offer a glimpse into what is to come. Information technology security product developers and administrators will be highly sought after for many years to come.

In 2022, cybersecurity trends will include:

1. The dramatic rise in supply chain attacks
2. Ransomware on the surge
3. Microsoft Update glitches and bugs
4. Massive issue with remote work
5. Data security and authentication change
6. Machine learning and AI or artificial intelligence favoring prevention over mitigation
7. Real-time data visibility

10. Basic security is Forgotten with Adoption of New Innovations

A host of AI and ML solutions will be available in 2022. As organizations rush to integrate these innovations, some will probably ignore or forget about cybersecurity fundamentals.

In addition to ensuring the successful use of emerging technologies, as well as protecting the organization from attack, these can include essentials such as endpoint detection, credential security, and firewalls.

As businesses implement new technologies, they must be mindful of security, otherwise, they leave themselves vulnerable.

11. An Increase in Insurance Premiums

Since attacks are growing rapidly and premiums are rising, cybersecurity insurance companies need to re-evaluate their business model. Using granular approaches to determine premiums based on each organization’s activities will reduce the threat of an attack.

Security policies and cyber solutions are being integrated directly into insurance policies and companies should expect discounts linked to integrating specific policies.

Mid-sized organizations are likely to see an increase in platforms that help them meet the evolving requirements for cybersecurity insurance, as a result of this shift.

Using these solutions, businesses will be able to stay abreast of the ever-changing threat landscape and implement them with fewer resources.

Conclusion:

Cybersecurity is on the cusp of taking over the world, so security teams need to tighten up their measures and make applications to be prepared for the challenges. Hackers aren’t hesitant to use loopholes in your security system to gain access to your data,  allowing them to use malicious practices against it.

It is only by implementing proper security practices in your organization that you can ensure your data will be safeguarded in the coming years as we saw in 2021.

Their security process must be more adaptable and flexible to improve their overall risk posture as a result of the key learnings from 2021.

NodeJS is an open-source JavaScript runtime environment. It is lightweight, fast, scalable, and developers find it comfortable to work with. Nobody ever thought that NodeJS would get so popular in such a short period. Many giants use this development to build their applications because of the features and benefits it provides.

You might be surprised to know that some of the apps that you use daily are developed with NodeJS. You, too, can hire NodeJS developer to develop your business application like these giants do. This way you can have your business’s app that will provide you with all the benefits of NodeJS. And to inspire you for this, let me give you a list of such applications to make you trust why NodeJS is best for developing your business’s app.

1. PayPal

PayPal is the largest and one of the most popular online payment services that was co-founded by Elon Musk. It has more than 200 million users and 100+ currencies. In 2013, the owners of this application decided to migrate their application from Java to JavaScript and NodeJS. Why? Because its engineering teams were segmented into two groups – one with engineers who coded for the browser (using CSS, HTML, JavaScript) and another where engineers coded for the server (using Java language). This was a big problem for the company.

Thus, they came to a solution and started using single language JavaScript through NodeJS for both the browser development and the server development. As a result, the app was built or updated twice as fast with fewer staff. The application also became much lighter in comparison to its first version.

2. LinkedIn

LinkedIn is the biggest social networking platform for business and employment. It has over 450+ million members in over 200 territories and countries. This application too relies on NodeJS. In 2011 LinkedIn moved their mobile-app backend from Ruby on Rails to NodeJS.

The primary reason for this shift was NodeJS offered high-performance efficiency and scalability. After the shift, they released their resources free and reduced the server numbers from 30 to just 3. It increases their traffic catering capacity. It even speeded up the development process, which reduced the need of more staff at the backend.

3. Netflix

Netflix is the world’s biggest global provider of video streaming, including television series and movies available in over 190 countries. It has reached more than 221.8 million subscribers in 2021. The application needs to handle all the user’s requests which leads to approximately 1 billion hours for video data streaming. The Netflix team decided to choose NodeJS over Java to enhance the whole user interface.

The Netflix team desired a fast, lightweight, and modular application. They wanted to reduce the startup time for the application. Speed and load time are critical aspects to consider in applications like Netflix, where there is great traffic. Their frontend is already in JavaScript, so the team wanted a quick solution. NodeJS was the perfect solution for the app since developers already knew JavaScript. Through this, the application was able to enable user customization. It also increased the speed of the development process.

4. GoDaddy

GoDaddy, founded in 1997, is a popular domain registrar and web hosting company. The company manages more than 62M domains. Initially, C# and SQL server was useful to write the website. Whereas as of now, it is migrated to entirely an open-source NodeJS based infrastructure. It helps in developing an app quickly and easily. It makes deploying new features easy and fast. It makes writing unit and integration tests easy to perform. The application can handle the same load while using only 10% of the hardware.

5. Uber

Uber is an ever-growing online application that connects various cab rides to the app customers that need transportation services. It operates in more than 60 countries. It was having trouble processing data because of its increasing number of customers. It requires a scalable and fast cross-platform solution that can handle the huge amounts of requests and notifications. NodeJS also has a feature that it handles many asynchronous I/O requests. This technology makes the data process quick and reliable. NodeJS provides quick error analysis too.

6. NASA

It may be surprising to see this name here, but NodeJS has helped NASA keep their astronauts safe. Yes, it has been playing a crucial role. Traveling to space is not at all as easy as floating in the zero gravitational zones, the system is expected to be extra secure for the people inside the space shuttle.

In 2013 a dangerous incident occurred with one of the NASA astronauts named Luca Parmitano. His spacesuit started leaking water into his space helmet. When NASA did an investigation for that, it turned out that due to the system’s architecture, the astronaut has to go through this. Additionally, the data was scattered, and that is when NASA decided to make their own end-to-end data system in NodeJS.

Through NodeJS, NASA moved everything in a cloud and constructed an enterprise-scale architecture. The system uses a microservices architecture with separate APIs and applications built in NodeJS for moving data related spacesuits to the EVA spacesuits from three separate legacy databases to a cloud database. Now they have one database for every user’s query. And this reduced the time to access data sets.

7. Trello

Trello is the famous Kanban-style project management tool. The Trello team was looking for a lightweight server that decreases the loading speed. Trello uses Coffeescript language that compiles Javascript which is why developers prioritized JavaScript nativity in the further development.

They decided to use Node.js for many reasons. First and foremost, Node.js has a similar methodology as a JavaScript based program. Noded.js was perfect for the application to get instant updates and to serve real-time open connections on the application’s server. This way time and speed of delivering updates is maintained. Plus, with Node.js Trello was able to manage multiple requests at once.

Due to Node.js, Trello engineers could keep the Single Page Application incredibly lightweight ( about 250 Kb). Plus, the development and prototyping was cut to half due to Node.js.

8. Twitter

Twitter has a massive user base of 186 million. Its team was looking to improve the app performance especially for the mobile website – mobile.twitter.com. This website is among the largest sources of traffic gathered on Twitter. With Node.js developers developed Twitter Lite. It offers fast loading speed, better availability, and saves mobile data & storage. The speed of it has also increased.

Conclusion

More names like Walmart, eBay, Yahoo, Trello, Medium, etc., are also using NodeJS to develop their applications. By seeing all the examples, I hope now you know what makes NodeJS so popular among giant businesses. Its fast, simple, scalable, and efficient performance makes it easy and reliable for developers and users to implement it. I hope all the above examples inspired you to choose NodeJS for your next application. Now, the next step?

You can hire dedicated NodeJS developer to develop your application with all the desired features you want to develop it with. You can have your own fast and efficient application with all the benefits of NodeJS. Additionally, NodeJS developers keep updating it and freeing it from small bugs regularly, so you will always be updated with new advanced features.