15 Best Online Marketplaces for eCommerce Brands and Sellers
Summary: The online marketplace is upgraded or, perhaps, a more refined version of eCommerce platforms. This eCommerce revolution will help one reach the maximum heights of a normal online shopping place. Let’s enter into the guide for the best online marketplaces, which will help you learn about one and create it according to your needs. Dive in and read it well!
What is an online marketplace?
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An online platform where buyers and sellers can perform their duties for a specific product. Of course, it is a more high-end version of an eCommerce app, it offers comprehensive retail data and the means to put plans into action that will lead to business expansion on major platforms like Amazon, Walmart, and others.
An online marketplace is a blend of marketing, sales, and intelligence. The owner of such an online platform gets every report and insight of products based on user behavior. It helps to act upon some intriguing business decisions in real-time.
The major perk of an online marketplace is it is much easier to sell items on the platform than build a whole new e-commerce site. It is all because of its interface that helps a shopper experience the best, even better than a native app. A seller has to get approval as a third-party seller. After that, he can quickly start listing his products and begin to sell. Also, he can promote his products to shoppers, e.g., Amazon ads, and can obtain an outsourced order.
The newly added features like ads, loyalty rewards, virtual shopping, etc., make it extra special than a normal eCommerce platform. Now without further due, let’s look at today’s evolved best online marketplaces.
Top 15 Online Marketplaces for Brands & Sellers
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#1 Amazon
Amazon, how can this name be left unuttered when talking about marketplaces online? It is the wave that brought every possible change in the eCommerce industry. 300 million active users is an insane number that engages on the platform daily. It allows one to manage orders, ship, and make payments. Along with it, the site has a workable model for all kinds of businesses that helps one to survive the online competition.
#2 eBay
The global platform is a huge marketplace. It allows a wider customer base that helps any brand achieve its internet recognition. One can sell anything they want online with the help of an online garage sale on the platform or sell the stuff that one does not need anymore. eBay is open to all. Product listings in auctions can be published and last for any duration you specify. Giving potential buyers the chance to bid on your goods helps you achieve the best possible price. eBay is an excellent alternative for small businesses and entrepreneurs looking to make money online, offering a diverse range of payment choices and affordable fees.
#3 Etsy
Etsy is another of the best shops for handmade items, decor, and vintage items. The platform is where small businesses can start from. It has over 94 million active buyers. The online marketplace app helps one to overcome their challenges and allows them to gain online goodwill. With Etsy, there are no ads, so word-of-mouth recommendations and reviews from happy clients are how you establish your brand.
#4 Shopee
The Singapore based platform was first launched in 2015. The vendors can sell their items at ease without worrying about listing fees. The platform is known for its only commission fee deduction at the time of sale. Thus it helps online brands to expand themselves in Southeast Asia. It is very easy to setup and has a user friendly interface to intuitively browse the site.
#5 Taobao
It is a Chinese online marketplace by Alibaba Group in 2003. It has over 876 million monthly active users. It provides a great C2C retail business and allows small businesses to open stores for customers in China. Taobao has indeed procured a great place in the popular online marketplace.
However, there is a catch if you want to conduct business on Taobao. Although setting up a store is simple, you must conduct business on the platform with a registered company after registering a seller account. Taobao is a marketplace you should take into consideration if the paperwork is worthwhile and your company will generate a sizable amount of eCommerce sales.
#6 Flipkart
Sachin Bansal is the founder of Flipkart. The online marketplace was launched in 2007 and now flourishes across 80 categories. It is a one-stop for all kinds of shopping necessities. Indians love the eCommerce platform and its services. It is an apt platform for a novice online seller and is an free market to sell products.
#7 Walmart
Walmart is a hypermarket and is spread across 24+ countries. It has a total revenue of over $152 billion. Every seller in the USA or Canada is said to be on this platform with an easy signup and can start selling their items in 2 weeks.
Also, if you currently have an online store on Shopify, you can optimize your online sales channels to attract visitors to your store and handle all of your Walmart transactions conveniently on your Shopify eCommerce website.
#8 Wayfair
Since 2011 WayFair has served Boston, USA, Germany, and Berlin. One has to create their product catalog, apply, and wait—that’s all that has to be done. You are welcome to offer your products on the website if your company is eligible to sell in the regions where they function effortlessly.
#9 Poshmark
It is a viral social commerce online venture that allows one to clothing and lifestyle sellings. Over 80 million registered users engage in the site, which benefits sellers from a large community of buyers. A seller can also sell their items via social media platforms.
#10 Swappa
It is an all-tech selling platform. Swappa helps a user sell his laptop, phone, camera, and other electronics. The online marketplace does not have any problem with old or new models, the piece should work fine. It does vet all the items sold from the platform, so a user has to submit a perfectly working product to the online site. Paypal is its security payment mode for every transaction to happen smoothly.
#11 Chairish
The place is made to buy and sell high-end furniture and decor. 70-80% of the price goes back to the seller once the item is sold; the rest is the commission held back by the marketplace. This is a suitable online selling platform if you have design-oriented furniture or home décor to sell. It can swiftly put your company in front of potential clients.
#12 RubyLane
Sell your vintage and antiques securely on RubyLane. It helps one to sell their valuables to the right target market. If you are a store owner or just an individual with a lot of vintage collection to sell, this site is for you. It is free to set up your account and list down the products. RubyLane only charges a monthly maintenance fee to safeguard its brand online.
#13 Bonanza
The eBay alternative has gained a lot of traction in recent times. A user can sell anything he wants to over two million monthly visitors. Consider Bonanza to be at the center of eBay and Amazon, two internet marketplaces. Compared to eBay, Bonanza offers more distinctive and handcrafted goods but has fewer branded names than Amazon.
#14 Etsy
Etsy is, again, a vast platform to sell handcrafted and vintage items. The online marketplace has 95 million active buyers. Thus, it provides a buyer with an active buying network, marketing tools, and an online pop-up store.
#15 Rakuten
Based in Japan, Rakuten is a marketplace that offers banking, communication, e-commerce, and more. Like the Amazon online store, you can sell in various categories like sports, books, clothes, subscription boxes, and more.
Conclusion
We hope the list above helps you study some of the best-evolving marketplace online. The genre has yet to witness the power of tech in the form of big data and AR/VR. Get ready to explore some more groundbreaking trendsetters in the eCommerce industry.
